What is the Dividend Discount Model?
The Dividend Discount Model (DDM) is a stock valuation method that calculates a company's share price based on the present value of its future dividend payments. It is widely used by income-focused investors to value dividend-paying stocks.
The Dividend Discount Model values a stock by discounting future dividends to present value using the formula P = D₁/(r−g), where D₁ is next year's dividend, r is required return, and g is dividend growth rate.
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Step-by-step worked examples
A stock pays a current dividend of $2/share, expected to grow at 3% annually. Required return is 10%. What is the stock's intrinsic value?
D₁ = D₀ × (1 + g) = $2 × 1.03 = $2.06 P = D₁ / (r − g) = $2.06 / (0.10 − 0.03) = $2.06 / 0.07 = $29.43
XYZ Corp pays $1.50 dividend per share next year. Investors demand 12% return, with 4% dividend growth expected. Value the stock.
P = D₁ / (r − g) = $1.50 / (0.12 − 0.04) = $1.50 / 0.08 = $18.75
A dividend stock costs $50, pays $2.50 next dividend, with 5% growth. Is the required return 8% or higher?
r = (D₁ / P) + g = ($2.50 / $50) + 0.05 = 0.05 + 0.05 = 0.10 = 10% So required return is 10%, which is higher than 8%.
Flashcards
Quick quiz
Q1.A stock with D₁ = $3, r = 12%, g = 4%. DDM price?
Q2.In DDM, what must always be true?
Q3.If dividends are expected to grow at 5% forever and required return is 8%, what is r − g?
Q4.DDM assumes dividends grow at a constant rate. This is called…
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Common mistakes
Using current dividend D₀ instead of next dividend D₁. — Correct: DDM uses D₁ (next year's dividend), not D₀ (most recent paid).
Ignoring that g must be less than r. — Correct: If g ≥ r, the model fails — growth can't exceed required return forever.
Assuming dividend growth remains constant forever. — Correct: Most real stocks have two-stage or multi-stage growth; constant growth is simplification.
Confusing growth rate with stock price growth. — Correct: Growth rate is for dividends only; stock price changes are separate.
FAQ
What is the Dividend Discount Model formula?
P = D₁/(r−g), calculating intrinsic stock price from next dividend, required return, and growth rate.
Why is DDM useful for dividend-paying stocks?
It values stocks based on actual cash returns to shareholders — ideal for income-focused investors.
What if a company doesn't pay dividends?
DDM doesn't work; use DCF (free cash flow) or P/E multiples instead.
How sensitive is DDM to growth rate assumptions?
Very — small changes in g or r significantly alter the calculated price. Use conservative estimates.




